Betsy Sparrow, Ph.D
Since the publication of her article The Google Effect: Consequences of Having Information at our Fingertips (Science, 2011), Betsy has been asking questions about what we are likely to remember when we look up information online. When are we most critical in our evaluation of what we learn online? Under what type of learning situations are we most likely to make creative leaps? Her work has gained her a reputation in academia as one of the important voices in research on the intersection of human cognition and technology She has written a review of the subject for two prestigious journals, and has gained considerable media attention (PBS, MSNBC, BBC, ABC News, the Colbert Report, plus all major international newsprint publications). Her work has drawn the interest of many corporations (Masie’s Learning, Shell, Humera) where she has given keynote addresses and led breakout sessions with people involved with corporate learning and internet technology creation. Betsy received her Ph.D in social psychology from Harvard University.
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SELECTED PUBLICATIONS
MEDIA
Time Magazine - 10 Ideas That Are Changing Your Life (March 12, 2012)
Daily Mail - Are our brains being boggled by Google? (January 21, 2012)
Transactive Memory @ Elliott Masie's Learning 2011
Colbert Report - The Word: Head in the Cloud (August 9, 2011)
WNYC Radio - Google and Memory (August 1, 2011)
Psychology Today - Is the Internet Making Us Dumber? (July 19, 2011)
MSNBC TV - Internet Use Affects Memory (July 17, 2011)
USA Today - Is the Internet replacing human memory? (July 16, 2011)
BBC News - Internet's memory effects quantified in computer study (July 16, 2011)
Wired - Is Google Ruining Your Memory? (July 15, 2011)
New York Times - Internet Use Affects Memory, Study Finds (July 14, 2011)
cnet - Google rewiring the way we remember, study says (July 14, 2011)